Sporting KC
2023 Show Open
This project presented a unique challenge: creating 275+ unique videos within a two-day filming period. It was a massive undertaking, but the challenge helped inform the way we approached the creative and set build.
To achieve this goal, we utilized an LED wall that enabled swift background changes, allowing us to create a wide range of environments without the need for physical set changes. We also incorporated practical set pieces to enhance each set and establish a unique aesthetic, further adding to the variety of looks we were able to achieve.
But perhaps the most important element in making each video unique was leaning on each player's unique personality to give each video a little extra sauce. We encouraged each player to showcase their individuality and let their natural charisma shine through, which really helped to bring each video to life.
Overall, I'm incredibly proud of what we were able to achieve with this project. It was a massive undertaking, but by utilizing innovative techniques, practical set pieces, and the individual personalities of each player, we were able to create a vast collection of unique videos in a short amount of time.